Believing in Better

 
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Life is, of course, not as black and white as we'd sometimes like it to be. Instead, it is precisely in gradations of grey that we find depth and richness to balance the stark contrast of our collective experience. This nuance is both good and necessary. That being said, there are some fences which cannot be ridden, some times when we must choose a side and take a stand. Believing in a better world is one of those times. 

Believing in a better world is believing that we can make a change, and make a difference, or, if you're fond of the morbid, that we should die trying, even if the causes we deem worthwhile seem completely lost. The opposite is resigning oneself to your fate, believing that its all too far gone, that carbon emissions will continue to rise, that income inequality will do the same, and that the very best we can hope for is to get our kicks before it all ends in mass extinction and global warfare.

You may say I'm getting a little melodramatic here, but consider how actively choosing hope becomes a primary lens that permeates all our perceptions and hence all our actions. When we choose to hope, we're able to face our fears with courage, believing that even these may be overcome. On the other hand, without hope, our fears overwhelm us and instead of daring to dream, we give in to merely protecting our own tiny scrap of earth. From there on it goes, like Yoda said, “Fear is the path to the dark side. Fear leads to anger. Anger leads to hate..."

Too often these days, I've seen management consulting practices that seem to view the world very squarely through a prism that is distinctly without hope of a better world. I see strategy that is more focussed on preserving competitive advantage through entry barriers, than it is focussed on delighting customers and igniting the joy and passion of the people involved in developing the product or service. I see too many boards mired with discord and disharmony, and as a result too many organizations struggling too hard to barely move the needle at all. If you'll permit me, there is simply too much Darth Vader in our management consulting these days. 

Which is why, over the past six months, I've been working across 12,000 kilometers and far too may time zones, on a new company with two very dear friends and respected colleagues, Chris Moss and Shawn Adamsson. Together we've been building an agency that is unabashedly and indomitably committed to hope, an agency that chooses to believe in better, a progressive consulting agency we've called Wyrd. Wyrd is our way of putting our passion into practice, it exists to help organizations discover their purpose, and fulfill their potential, by applying our expertise in leadership, team building, marketing and business development, all within a paradigm that seeks to make this world a better place. Today on our launch day, I'm so excited to share this news with you. I'm deeply proud of what we've started, and where we're headed. Some might even say we're mad. I hope so. 

the only people for me are the mad ones, the ones who are mad to live, mad to talk, mad to be saved, desirous of everything at the same time, the ones who never yawn or say a commonplace thing, but burn, burn, burn like fabulous yellow roman candles exploding like spiders across the stars and in the middle you see the blue centerlight pop and everybody goes “Awww!”
— On The Road by Jack Kerouac (1957)