Case Study: Noteworthy Wines

case study: Noteworthy Wines  //   links: website

Noteworthy Wines is a great example of where we’ve showed our adaptability in terms of web development services. Noteworthy Wines had an existing Wordpress based website but still needed a solution to 4 mission critical problems:

1) Driving subscriptions to the Noteworthy Newsletter 2)Getting customers to read about new wines, 3) purchase the wines online 4) recommend them to their friends.

1.  driving subscribers

We used a JavaScript plugin for building notification bars to prompt each visitor to the Noteworthy Website to subscribe to the newsletter. This effective method has resulted in a clean list of over 600 subscribers within a month. 

2.  online purchases

E-Commerce for wines in Ontario is governed strictly by the LCBO. Nonetheless, private wine buyers are offered the opportunity to place orders for wines and redeem gift vouchers via our bespoke system. 

We’ve also deployed custom integration of Zoho and MailChimp to allow for seamless form-based information fetching. Whenever a visitor to the site enters details in any of the forms (whether to book a tasting or to subscribe to the newsletter), their details are remembered and they are simultaneously added to both the Noteworthy’s Zoho CRM and MailChimp systems.

2.  reviewing

Noteworthy Wines are proud of their selection and rightly so, since many of the wines they import have received excellent reviews and won several medals. Reviews from connoisseurs and experts are shown on the information pages, but more importantly users are able to have their own say, instantly reviewing products with both text and ratings (via JavaScript plugin).

3. sharing

With so much information and imagery on the website, its absolutely imperative to maximize the sharing capabilities of the Noteworthy website. Integration of targeted channels (Facebook, Twitter, Pinterest and Google+) allow users to post about their experiences with a particular wine quickly, easily and directly.

4. what the client said

5. like what you see?

Whether you’re looking for a beautiful website or  you want to enhance your social media presence? We can help you.  Visit our Project Planner or Contact Page to get started.Feel free to give us a call at the details below if you prefer:

Telephone: 226-289-3919